Why Does the Hosting Server Location Matter For Your Website’s SEO?

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With Cloud hosting, online collaboration from any location is now possible. For some people, the server location may be insignificant, but the Hosting server location & are relevant to SEO and overall user experience.

Hosting Server Location

The host location of your website might affect your site’s speed and rankings. Every second count when it comes to speed and loading time is a major contributing factor for bounce rate.

Still, the average stoner will leave that point, If the runner takes further than 3 seconds to load. So, hosting waiters can affect your lading speed. As similar, if you want to boost your runner speed, also you need to choose the garçon position consequently.

HostGator offers you the option of choosing between the US and Indian server locations with all hosting plans. Read this HostGator Review to learn more.


When it comes to SEO, there’s a lot of effects that you need to consider, which also include your hosting garçon’s position. The further your garçon position is from your target followership, the more it’ll impact your point’s speed.

Google also considers runner cargo speed as an important ranking factor, as a brisk website ensures a better stoner experience. Therefore, let’s check out how hosting garçon position affects your point’s SEO in the blog post!



When any stoner visits a website, it passes from the data center of the host to the stoner through connected networks that are known as the Internet. To reach the stoner’s system, the data is transferred via the most effective and fastest path of networks within the internet.

Numerous networks use fiber optical lines for transferring data at the speed of light. With faster speed, for every 1000 km traveled, the stoner might witness 10-millisecond detention which is insignificant.

Still, also it’s judicious to host a garçon in that country If your website targets the druggies of one particular country. But, if your website gets callers from each over the world, also using CDN ( delivery network) is an ideal option.

Utmost waiters bear time to reuse a request after its entered, which is known as garçon quiescence. With waiters working in different locales, the quantum of time needed to reuse the data increases, which can affect the stoner experience.

Also, slow-loading runners aren’t good for high-ranking spots and can affect their conversion rate. Also, Google considers lading speed while ranking. Therefore, if the loading time is slow, Google can lower your runner ranking in SERP, which will affect your SEO crusade.

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When hosting a website, choosing the same position severs as targeting druggies isn’t important presently.

Google has started a point that allows you to set a target country in tools. But this also depends on TDL. For websites like. org and. com, the website proprietor may need to set the target country using the webmaster’s tool.

Still, the hunt machines will carry out the selection grounded on the IP address of the website, If you don’t do this manually. And, the information about the position will be available in the web backlinks of the runners along with other applicable SEO information.

For case, if your garçon is located in the States and your website is targeted to India. Also, you’ll need to set India in the Google webmasters tool as your target country.

This can be done manually in other hunt machines like Bing and Yandex. Thus, it isn’t important to host your garçon in India if you use a. in the sphere, you just need to follow the process of entering a position in the webmaster’s tool.


As mentioned above, the garçon position affects your point’s speed. So, the near your callers are to your data center, the briskly your website loads for them. In discrepancy, if the data center is far, it’ll affect the lading time.

A 1-second delay in the page loading can cause a 7% decrease in the conversion rate of an eCommerce site.

More than 40% of visitors will leave a site that does not load after three seconds.

According to research by Firefox, a 2.2-second improvement in page speed will lead to a 15% increase in conversion rates.

Amazon – the biggest eCom mammoth – has calculated that a runner could lose millions of deals if the loading time is slow.

According to Google, if it retardations its hunt by four-tenths of seconds, it could lose about 8 million quests per day. That’s is quite a lot for a website to suffer because of speed.


CDN is a network of waiters located worldwide. By using it, you can extensively ameliorate your point’s speed.

With your content distributed across numerous locales, your operations will be suitable to handle an advanced business volume. Read then to learn further about the benefits of garçon virtualization.

Content Delivery Network not only creates a great website experience but also improves ranking and increases website Traffic & deals.

It takes the whole cargo off the server. However, another position serves the content, If one position isn’t available. So, the pointer speed isn’t affected.

The CDN system provides lesser scalability. It also provides the benefit of reduced quiescence, which means that the closer you’re to your end- stoner, the hastily your runner will load.


Response time is indeed a critical factor for hunt machine optimization. Localized hosting of the garçon directly affects the SEO. In short, if the stoner’s website is close to the garçon, also there won’t be any lading issues.

The physical position of your data center affects the speed of your website. The lading speed of your point affects the performance of hunt results.

When the hosting is original, you’ll be suitable to make hassle-free payments in your currency. You can also integrate different ways to increase your website speed.

A point’s thorough inspection will help you to know about the lags and issues that affect the website. To increase your print speed, you need to choose the right hosting options for your requirements.

You can also enable contraction and reduce redirects to ameliorate point speed. So, the coming time you choose a hosting plan; do consider the position of the garçon.

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